What Is Alternative, Compartmental, Unconventional, Traditional Medicine?

The third millennium begins with a new scenario in the Health sector. In our country, non-conventional medicine is now part of services that local hospitals give.

Professional associations are preparing a series of evaluation criteria for medical experts in natural medicine.

University has begun to turn its attention to this phenomenon, to understand, analyze it and drive it.

The use of unconventional medicine is specifically used for treatment of chronic and degenerative diseases and cancer patients are a significant part of those who come precisely to these treatments.

I hope, with this article, fruit of long research in these fields, first to help the patient and his family understand more clearly, to choose and encourage reflection and communication between doctor and patient, when the latter decides to undergo an integrated treatment. It can also be useful to fully exploit the benefits of complementary medicine, and the time avoid the same risks especially those still without scientific validation.

This information is useful also to your relative or anyone you know, that is facing the disease. Sharing good and positive information is always powerful. Other people may say that knowledge is power, so encourage yourself and those around you. A kind and positive word supported also by the scientific community can always help and give hope.

What is alternative medicine? Complementary? Unconventional? Traditional?

For clarity purposes I will do my best to give the simplest explanations:

Alternative medicine : is a term used mainly in the past, and to show how certain practices based on principles different from those of scientific medicine.

complementary medicine : The term basically means therapies associated with other measures deemed important, such as chemotherapy or surgery. It makes sense to use it such as oncology, where, such as herbals or 'acupuncture may rationally combine chemotherapy, radiation, etc …

unconventional medicine : A term used primarily in politics health care to define all those disciplines that are still waiting for a definitive legal regulation. In this category of Orders doctors include acupuncture, homeopathy, herbal medicine, the 'anthrophosphy,' Ayurveda, the 'homotoxicology, traditional Chinese medicine,' osteopathy and chiropractic.

Traditional medicine : This terminology used instead by the World Health Organization to define the set of knowledge and practices based on popular beliefs and experiences relating to different cultures, regardless of the explanatory scientific.

natural medicine : is a popular term used that reflects the public and in particular patients with various disciplines of medicine

integrated medicine : This term indicates what should be the goal of every doctor: different forms and tools therapy integrated to improve the patient's quality of life as well as prognosis.

It’s Easy To Buy The Perfect Gifts For Men With Extreme Adventures

It's a myth that buying gifts for men is hard. Just take a quick trip to the local department store or some other big shop and you can grab gifts for men in no time flat. In fact, it's very easy to buy ordinary gifts for men. Now comes the time for him to open the big gift. He does and what do you see on his face? Is it pure joy and anticipation or is he thinking "oh, same old thing." That's not the kind of reaction you were looking for, is it?

The real truth is that buying gifts for men is not hard, but buying GOOD gifts for men is hard. It really does not have to be. The way around this problem is to scratch off all those typical gifts off your list of gift ideas for men and replace them with unique adventures. Now you are moving beyond simply buying a gift to buying an experience. An experience is something that will last a lifetime since the memories of that special adventure will be etched in its memory forever.

Ok, so now you know the truth about buying good gifts for men and you agree that an adventure is the way to go. But what adventure? You have all sorts of options. If the person you are buying for is the type of man who likes to feel speed when he's behind the wheel of a car then the decision is easy. Go to your list of gift ideas for men and write down rally car driving experience. Below that write V8 supercar driving experience. If your guy is more the kind that wants to get his adventure on the high seas, pull out your list of gifts for men and jot down whitewater kayaking or jet boat riding experience. Or maybe your special someone is the type that prefers his excitation in the air. How about skydiving or parasailing. The point is when you buy gifts for men they do not have to be boring and ordinary. In fact, they can be absolutely spectacular.

All that's left now is to go to that list of gifts for men and make your final selection. Purchase the gift you have selected and wait for the fireworks when he opens his gift. If you can not decide which gift will be just right then you can still get him the gift of a lifetime. Just buy and open ended gift voucher and he can select the adventure that best suits his tastes. Either way, you have made his day.

No matter which man in your life you are buying for, adventure gifts for men are the perfect way to show him how much you care. They show real thought and a desire to get him something that he really wants. Somehow a necktie just does not stack up when compared to the adventure he's always dreamed of. Your gift will be the talk of the family as all the men in the family wish they were so lucky as to have someone who cares enough to purchase extreme gifts for men for them. So go ahead and splurge on your special man. You'll be glad you did.

The Hopi and Their Jewelry

Hopi Silver Overlay Jewelry

The jewelry of the Hopi has a style distinct from that of the other Native Americans. The Hopi are known for the use of silver overlay, which utilizes a technique of fusing two layers of silver. The eye-catching and often elaborate design is on the top layer, while the bottom layers serves as a base.

It was not so long ago that the Hopi developed this technique. In fact the Hopi were not much into the making of silver. In their relative isolation on the northeastern Arizona high plains, or mesas, they were somewhat firewalled (so to speak) against external influences. Even their interaction with other Native Americans was limited.

Silversmithing of Native Americans

So while the Navajo learned and developed their silversmithing skills, a technique brought to the south-west of the American continent by the Spaniards, and which was then taken up by the Zuni, the Hopi were still practicing their own artistic heritage based on weaving and pottery. They were also adept at the making of kachina dolls, for which they deservedly remain renowned.

Time, of course, would not stand still, and even reliably isolated communities began to open up. Trading and commerce grew and the Hopi through their interaction with the Zuni exposed them to the craft of silver jewelry, at which the Zuni were now skilled. Lanyade, a Zuni, learned his silversmithing from the Navajo, and began to sell his silver jewelry. He travelled among the Hopi and Sikyatala became his student in 1898.

Sikyatala

Sikyatala is credited to be the first Hopi silversmith. It is reported that while Lanyade was at the Hopi reservation for four months, making and selling his silver jewelry pieces, Sikyatala was studiously observing and learning from the master at close range.

Sikyatala then began to use the technique of making silver jewelry. Other Hopi also began to follow and emulate the work of Sikyatala. In time the Hopi developed their own style, that of using overlay silver.

Hopi Silversmiths Paul Saufie and Fred Kabote

This technique did not so much evolve as was created by the Hopi silversmiths Paul Saufkie and Fred Kabote who were involved in a program at the Museum of Northern Arizona in 1938. After World War II the Hopi Guild was formed to encourage a program of silversmith training .

The designs of the silver overlay jewelry of the Hopi were also unique in that they adapted designs from the old broken pottery pieces of the 15th and 16th centuries. New motifs were also incorporated by the Hopi Guild, including kachina symbols.

The cross-currents in Native American jewelry nowdays mean that there are cross-influences as well. And different styles from the different currents may well find themselves evident in any piece of modern American Native jewelry.

But the fascinating development of Native American silversmiths and their crafts, in their different streams of artistic design, does not entirely obscure the original creativity. The silver overlay technique was the creation of the Hopi, even if it may now be employed by others.

Michael Kabotie

In ending, it may be noted that the work of Fred Kabote was continued by his son Michael Kabote (also spelled 'Kabotie'). Michael Kabotie recently passed away at the age of 67. He was a trail-blazer in the Native American fine arts movement, both as a Hopi artist and jeweler. His paintings were well-received, depicting traditional Hopi life. For a number of years, he also tapped the Hopi overlay technique at the Idyllwild Arts program in Southern California.

SEO Consulting For Big Brand Companies – 16 Guidelines For SEO Consultants to Beat the Competition

While the basic principles of SEO strategies are the same for most websites, there are certain techniques and strategies on which SEO consultants need to emphasize more when optimizing big brand web sites. An SEO consultant when selecting between different SEO services for big brand websites should apply strict planning and proven strategies that must be tailored to the specific needs of every web site.

1 – Establish your Authority:

Big brand web sites must establish their expertise in the field they are serving. Authority is recognized by both human visitors and search engine spiders by proving that their websites are the source of valuable information in their fields. Big brand websites must contain many pages dedicated primarily to providing useful knowledge to their clients. It can be in the form of a glossary of terms, frequently asked questions or tips and advices to their customers. The content of these pages must be of high quality and perfectly optimized for different keywords.

2 – Create semantic theming and siloing:

It is vital to create semantic branding for big brand websites by rearranging their pages and their internal link structure to represent clear categories that can be easily recognizable by both human visitors and search engine spiders.

An SEO consultant should divide the pages of the website into categories or groups. Each category must contain pages with closely related subjects and keywords. For each category there should be an index page where all the other pages of the same category will link to and the category index page will link back to them. Each category index page must have at least 5 – 10 pages from the same category pointing links to it with different relevant keywords as anchor text for these links.

Each category index page will link to the home page and the home page will link back to this category index page. You can create cross links between pages of the same category, but not between pages of different categories.

This type of internal link arrangement will increase the topical relevancy of every page and improve its search engine rankings.

3 – Review and clean out pages that are off topic:

After establishing the theming structure of the website, review every page and rewrite it removing all information that is not related to the specific topic or category where this page belongs to.

4 – Number of indexed pages and content:

SEO Consultants should match the amount of indexed pages and their content in big brand web sites to the amount of indexed pages and their content in the competitor's websites. If the pages of the competitor's websites have 500 words each, you should not have only 100 words in each of your pages. Your competitor's websites will look more authoritative.

5 – On-page optimization:

Proper on-page optimization will put the most relevant keywords where the search engine spiders go looking. Use long-tailed keywords as frequently as possible in the different pages according to the semantic theming of the website.

6 – Rewrite title tags and description metatags:

Big brand websites with thousands of pages typically have many duplicate title tags and description metatags. Rewrite unique title tag and description metatags for every page using keywords relevant to every page to enforce the new theming design of the whole website.

7 – Improve HTML Code:

Over years and with many configurations and additions, the big brand websites typically accumulate a lot of bad HTML coding. Clean up the code and make all links absolute as this gives the pages more relevancies when visited by search engine spiders.

8. Add footer links:

Using links in the footer of the pages is an effective method to strengthen the anchor text for the main pages and enhance the themic structure of the whole website.

9. Finish on-page optimization before starting off-page optimization:

Do not attempt to do any off page search engine optimization before you finish on-page optimization to a reasonable level. First fix the content and internal linking structure as much as you can. It does not make any sense to get more potential customers or search engine spiders visiting a big website which is completely messed up.

10 – Build high quality back links:

One of the biggest challenges to any SEO consultant is to acquire high quality back links from respectable sites. SEO consultants must avoid buying links that will lose its value over time. They should concentrate most of their energy on getting such links from relevant websites and ask for anchor text relevant to their subjects.

11 – Combine organic SEO campaign with PPC:

Combine organic SEO campaign with different forms of paid advertising like paid placement, contextual advertising, and paid inclusion in different search engines.

12 – Implement a fully optimized blog on the web sites:

Big brand websites need at least one blog to engage its customers more in their news and events and to drive more relevant links to the pages of the main website. Many big brand companies have more than 5 well maintained blogs.

Continuously add new content to the blog to increase spider activity which will spread to the whole site. It will also attract a steady stream of readers and potential customers.

13 – Social media marketing (SMM):

An SEO consultant providing SEO services to a big brand company must establish a strong presence of this brand name in different social media sites like Twitter, Facebook and LinkedIn. He should also encourage sales and marketing personnel to get involved in the discussions around their brand, products and services.

14 – Reputation management:

SEO Consultants should consistently monitor the brand reputation on the internet to take quick actions so that they can resolve any problems stated by customers in any website. There are different software programs available to enable companies to monitor and track any indication of their brand on the internet.

15. Publish highly optimized press releases:

Big brand companies should regularly publish highly optimized press releases about different activities, events, new products or services. This will emphasize their authority and enhance visibility.

16 – Monitor and track your progress:

SEO consultants must have a set of tools to allow them to monitor and track their progress in the different aspects of their SEO campaign and to detect every possible change in the progress of their search engine optimization planes. Start by establishing a base line to know where you are concerned ranking, link popularity, convergence rates and other metrics.

Creating an aggressive search engine marketing (SEM) campaign for a big brand website with tens of thousands of pages typically needs a meticulous SEO plan that takes all search engine optimization problems into consideration. An SEO consultant should continually interpret and evaluate the results to adjust his strategies accordingly.